WHITLEY NEILL GIN ANNOUNCES LAUNCH OF ORIENTAL SPICED GIN
The UK’s number one premium gin brand, Whitley Neill, has announced the launch of a new Oriental Spiced Gin variant.
The latest launch has been inspired by founder Johnny Neill’s travels to the Indian subcontinent in the late 1990s, and is distilled with a focus on the exotic flavours and aromas of the Orient. The juniper is complemented by warm, gentle cardamom with bright sweet citrus, offering a juicy character followed by notes of cumin. All of which is rounded off with a long, elegant, balanced finish full of pepper and savoury spice.
James Stocker, marketing director for Whitley Neill Gin, comments; “The City of London Distillery and Bar, the home of Whitley Neill Gin, provides us with a fantastic tool to listen to what gin fans are looking for and experiment with new botanicals & flavour combinations. We’re seeing tremendous scope for growth within the Dry Gin category, and our new Oriental Spiced Gin plays perfectly into this area, with peppery and savoury spice notes – perfect for people with a more savoury palate”.
The eye catching white bottle boasts detailed imagery of the exotic botanicals and spices (including coriander, turmeric, ginger, chilli, cumin, grains of paradise, saffron and star anise), that provide the gin with its unique flavour, all of which is guaranteed to stand out both on the shelf and behind the back bar.
Whitley Neil Oriental Spiced Gin is available to order now. RRP £26. ABV 43%. It will be rolling out across Tesco, Morrison’s, Asda and Sainsbury’s throughout March & April.
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